$31k $31k
42k 42k
-14.3% -14.3%
3.9/5 3.9/5
Cert. Associates

Announcer Job Outlook

There are currently an estimated 42,300 Announcers in the United States. The Announcer job market is expected to shrink by -14.3% between 2014 and 2024.

Announcer Employability Rating

F Sokanu rates Announcers with a F employability rating, meaning this career should provide poor employment opportunities for the foreseeable future. Over the next 10 years, it is expected the US will need 12,200 Announcers. That number is based on the retirement of 12,200 existing Announcers.

Demand for Announcers

Strong competition is expected for jobs as a radio or television announcer. Many of the available openings will be created by the need to replace retiring workers or those who move out of smaller markets. Some additional opportunities may arise from the expanding segment of internet stations, which have lower start-up costs than traditional broadcasting ventures. Short-term contracts may be available for freelance announcers who sell their services to networks, advertising agencies, independent producers, and sponsors of local events. Station mergers and consolidations, along with technological advances, increased syndication, and the expansion of satellite stations, have decreased overall demand and resulted in entry-level candidates sometimes competing for jobs with experienced on-air announcers. Aspiring announcers, therefore, will need to be more persistent and more patient than ever before. They will invariably need to have impressive credentials to be considered for the best jobs. The most sought after qualifications include a journalism, broadcasting, or communications degree; multimedia skills and knowledge of business and consumer issues; as well as an engaging on-air personality.

Supply of Announcers

The Announcer industry is concentrated in California, Texas, and New York.

Announcer Job Market by State

State name Employed Announcers
California 2,940
Texas 2,280
New York 2,020
Florida 1,670
Illinois 1,260
Missouri 960
Ohio 960
North Carolina 940
Tennessee 810
Minnesota 760
Michigan 760
Wisconsin 690
Kentucky 660
Virginia 630
Georgia 630
Indiana 600
Washington 600
Arizona 550
Nebraska 500
Colorado 480
Kansas 440
South Dakota 390
Iowa 380
Louisiana 340
Maryland 320
New Jersey 320
Oregon 320
Arkansas 310
Alabama 310
Oklahoma 260
Nevada 260
South Carolina 250
Mississippi 240
Connecticut 240
West Virginia 220
New Mexico 220
Montana 210
North Dakota 210
District of Columbia 190
Maine 170
Hawaii 160
Puerto Rico 150
Idaho 140
Vermont 140
Alaska 120
New Hampshire 100
Rhode Island 80
Wyoming 30

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